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Eastbourne Wins European Blue Flag Award Eastbourne has been awarded a prestigious European Blue Flag award in recognition of the resorts clean and safe bathing beaches. Eastbourne has been awarded a prestigious European Blue Flag award in recognition of the resorts clean and safe bathing beaches. Awarded by ENCAMS (who also run the Keep Britain Tidy campaign), the distinguished blue flag is recognised by over 90% of the public across Europe, as the definitive symbol of a great beach to visit. The award is another in a long line of achievements so far this year following news of two Seaside Awards, a place in the UK top ten beaches, an entry in the Good Beach Guide and recently voted one of the top ten beaches in the UK for building sandcastles. The Blue Flag award is the toughest beach award to win and recognises spotless, litter free beaches, the cleanest possible water and good facilities catering for families as well as disabled. On top of this, safety is paramount with lifeguard provision an essential requirement. Eastbourne Lifeguards work hard at providing the best possible service with fitness tests for all staff and an ongoing training programme, as well as educating the public on safety in the sun and in the sea. The Kidzone scheme of coloured wristbands for children also provides peace of mind for parents with adventurous children. Norman Kinnish, Director of Economy, Tourism & Environment for Eastbourne Borough Council said �This prestigious award acknowledges the hard work throughout the year, which goes into keeping our beaches clean and safe. With excellent lifeguard provision, education and the successful Kidzone scheme, visitors and residents can enjoy our beautiful seafront to its full potential.� Angela Howard, Regional Director of ENCAMS said �This truly is excellent news for the region. Whilst millions already flock to our historic towns, beautiful countryside and cosmopolitan cities, we have even more to offer the discerning visitor now. With a coastline as good as those in Europe, we can really begin to market ourselves as an internationally renowned destination.� Continued Angela Howard, �In the past, we may have been embarrassed about the state of our region�s beaches, with their image of being dirty, old fashioned and with poor facilities. But now that we have shed that image and are competing so successfully with beaches across Europe, we should stop being ashamed of what once was and start promoting what we have now � a hugely improved, clean and safe seaside.� |
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